Lava is an Indian electronics company that primarily manufactures affordable smartphones, feature phones, and tablets, with a focus on the Indian and emerging markets. Founded in 2009 and headquartered in Noida, India, Lava aims to provide value-driven, reliable technology to budget-conscious consumers, often featuring devices with good battery life, durable build quality, and essential features. The company has positioned itself as a local alternative to foreign brands, promoting “Make in India” initiatives by manufacturing and assembling its products domestically. Lava also produces educational tablets and entry-level smartphones that are ideal for students and first-time smartphone users. With a focus on accessibility and affordability, Lava has built a reputation as a budget-friendly tech option in India and surrounding regions.