Instagram is one of those apps where you can share literally anything (as long as it does not violate the guidelines, ofc). I mean snap a picture, record a video, and boom share it with the world. But have you ever noticed how some posts seem to get way more attention than others? Maybe it’s because they’re genuinely great, or maybe it’s because they’ve got a little extra boost behind them. In this article, we’re diving into the topic of “How to know if an Instagram video is boosted”.
Why Boost Instagram Videos?
There are plenty of reasons why people or businesses might want to boost their videos. It could be to increase reach and visibility, get more likes and comments, or simply to target specific groups. Instagram’s paid promotions let users reach their ideal audience by narrowing down who sees the video based on demographics, interests, behaviors, and locations.
Boosted Videos
So, how can you tell if a video has been boosted? Well, it’s pretty simple. If you see the word “Sponsored” on a video in your feed then the video is boosted. It’s Instagram’s way of saying someone’s paying to get this in front of you. Not just that there are other tags like “Download/Install Now” for apps, “Book Now” for some services, “Sign Up” for registration and more.
Another clue is the view count. Have you ever scrolled through and come across a video that seems low quality but has a lot of views? That is probably because the video is boosted. The number of views may be high, but the engagement (likes, comments, shares) is often low. Why? Because the views are coming from people who weren’t necessarily interested in the content but were just targeted to see it through paid promotions.
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Partnership and Collaboration
Hey, wait! There’s another trick for this. Boosting isn’t always about paid promotions directly on Instagram. A lot of times, influencers or celebrities partner with brands to give their videos a major visibility boost. These collaborations can even skyrocket views.
We’re seeing more and more influencers teaming up with brands to promote products or services. Even if the product is shitty, you will still see influencers giving a good opinion for the attention. While these collaborations don’t technically “boost” the video in the Instagram sense, businesses still use this strategy to increase the influencer’s audience and drive attention to their videos. A win-win situation for them(and for us as well, if we are watching quality content).
Wrapping it up
Remember, just because a video has a big number of views, doesn’t always mean it’s truly engaging or authentic. So, next time you’re scrolling through your feed, keep an eye out for those sponsored tags, and remember sometimes a little extra cash can go a long way in getting your video the attention it deserves!
- Meanwhile, watch our Honor X5B Plus review:
