Imagine a world where fake images, videos, and even audio clips are hard to tell apart from the real deal. Sounds a bit scary, right? Well, it’s already here with Deepfake technology! But on the good side, many companies these days are developing technology that can detect this AI threat. In this article, we will be discussing AI Deepfake Detection Technology from Honor.
Honor’s AI Deepfake Detection Overview
What is Deepfake?
For those who are not familiar with this term, Deepfakes is a technology that uses AI to create super realistic but totally fake content. And while it can be fun in some cases, it’s a growing problem, with businesses and individuals being affected every day. Honor, the smartphone brand, sees this as a serious issue and is stepping up to help.
What’s the deal with Honor’s Deepfake Detection?
As the Mobile World Congress in Barcelona (MWC) is coming near, Honor has announced it will demo its new AI Deepfake Detection feature that will be available worldwide in April 2025 under its “HONOR Alpha Plan”. This tool will help people spot fake images and videos in real-time, alerting users if something looks fishy. To be more specific, this system can catch things like weird pixel glitches, odd facial features, and even mismatched hairlines. As per the reports, it will first be available on the HONOR Magic7 Pro.
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Why does this matter?
While AI is super helpful, it can also be misused. In 2024, deepfake attacks happened every five minutes, and more than half of users can’t tell the difference between content made by humans and AI. Plus, a huge 84% of AI users want content to be labeled clearly, so they can trust what they see and hear.
In fact, the deepfake detection market is expected to grow quickly; 42% each year, reaching nearly $16 billion by 2026. In between 2023 and November 2024, 49% of companies reported deep-fake-related fraud which is an increase of 224%. Businesses have been hit hard, with incidents rising by over 200% in some sectors like gaming, fintech, and crypto. But despite the growth in deepfake attacks, many companies (around 61%) aren’t doing enough to protect themselves.
Not just HONOR…
Honor is just one company working with big names like Adobe, Intel, and Microsoft to develop ways to spot fakes and protect users. Even Qualcomm is getting in on the action, offering tools that catch deepfakes while keeping your data private.
Conclusion
All in all Honor’s AI Deepfake Detection if available globally is a game-changer. Moreover, this is definitely a big notable step for the company. And the best part is it’s coming just in time to fight back against the rise of digital fraud.
- Meanwhile, watch our Honor X7C Unboxing:
