It is difficult to carve out a name for oneself in the hugely competitive smartphone market. But if you are offering something different and innovative products, then the market will open up to you. And that’s what Vivo has been doing for the past three years in Nepal. By launching some of its ground-breaking products, the company has successfully made a name for itself out here. The Chinese smartphone makers currently rank fifth in the global smartphone market. And they have emulated that same global success out here in Nepal too. As Vivo celebrates its 3rd anniversary in Nepal, let’s look at the various things that have made it a successful brand.
What has contributed to Vivo’s success in Nepal?
Brands don’t make a name for themselves by doing nothing. Various factors contribute to the making of a successful brand. So, what has Vivo done in order to place itself among the big guns of the Nepalese smartphone market?
Introduced innovative, stylish & robust products
Vivo has been credited to have introduced the first smartphone in the world with an in-display fingerprint sensor in the X20 Plus. And they have the same honor here too. However, it was not the X20 Plus in Nepal, rather they brought in-display fingerprint sensor Vivo V11 Pro. As a matter of fact, through its V-series, Vivo has always brought in some sort of innovative piece of technology in Nepal. For instance, the Vivo V15 Pro introduced the first-ever pop-up camera phone in Nepal. Another V-series device that was appreciated by the masses was the recently launched Vivo V19. It had a great Super Night Selfie Mode, dual front camera equipped with an AI video editor. And an ergonomic design.
However, the V-series is not the only one to have made its mark in the Nepalese consumers. The affordable Y-series saw the company bring in great specs at an affordable price. For instance, many heaped praises on the Y90 for its design and specs. Similarly, the stylish S-series has its separate fan base, which mostly includes the youth. Last year’s Vivo S1 and S1 Pro were a major hit among consumers due to its stylish appearance and camera performance.
Commitment to Nepal
The smartphone company enjoys a healthy 12.3% market share in Nepal. And therefore the company considers Nepal as an important market. Vivo has efficient and robust customer service support and distribution network. Currently, Vivo mobiles are available through over 1200+ retail stores. And they operate over 3 service centers. There is no doubt that the company wants to increase its market share and thus it is working tirelessly to provide the best after-sales services. Furthermore, to boost the “Make in Nepal” vision, it is working closely with its employees and retailers, guiding, mentoring, and empowering them, even during these unprecedented times.
Similarly, the company is working towards making Nepal 5G ready. Vivo has already applied over 2,000 5G invention patents and submitted over 3,800 5G proposals. This shows they are committed to the 5G cause globally. And they want to make Nepal ready for the transition from 4G to 5G, especially in the entry-level segment.
So far Vivo’s journey in Nepal has been a successful one. We really hope that they continue to churn out great products in the future too. And would once again like to congratulate Vivo for its 3rd anniversary in Nepal.
Also Read: Vivo Mobiles Price in Nepal [Latest]